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After five years of revolutionizing Magento frontend development, Hyvä Theme has made a groundbreaking announcement: as of November 10, 2025, the theme is now completely free and open source under OSL 3.0 + AFL 3.0 licenses. This marks a pivotal moment for the Magento ecosystem and opens new possibilities for businesses of all sizes. Hyvä…

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When evaluating the best customer portal software for B2B operations, enterprise businesses face a critical decision: selecting a platform that delivers self-service capabilities, seamless ERP integration, and sophisticated customer management without sacrificing scalability. In December 2025, Atwix analyzed four leading eCommerce platforms for their B2B customer portal capabilities. We evaluated Magento (Adobe Commerce), Shopify Plus,…

Between September and December 2025, our research team conducted an in-depth analysis of the four leading eCommerce platforms serving wholesale and B2B distribution businesses. We evaluated Adobe Commerce, Shopify Plus, Shopware, and BigCommerce using a weighted algorithm designed to measure wholesale-specific capabilities that directly impact operational efficiency and revenue growth. Our evaluation framework assessed each…

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Our eCommerce platform research team conducted an extensive analysis of the best eCommerce platform for manufacturers operating in the B2B sector. We evaluated four leading enterprise solutions, Adobe Commerce, Shopify Plus, Shopware, and BigCommerce, based on criteria specifically relevant to manufacturing businesses. Our analysis considered 47 manufacturers across North America and Europe, examining platform requirements,…

Google’s Universal Commerce Protocol (UCP) is no longer just an announcement. It’s live, it’s rolling out, and it’s building the infrastructure that lets AI assistants actually buy products from your store. Not just recommend them. Not just link to them. Actually complete the purchase. We already covered how UCP compares to OpenAI’s Agentic Commerce Protocol…

Over the past year, our research team at Atwix compiled conversion rate data across 14 major eCommerce industries, analyzing over 100 million data points from businesses ranging from B2C retail to complex B2B distribution. This report aggregates findings from Dynamic Yield, IRP Commerce, Ruler Analytics, and proprietary client data to deliver accurate benchmarks for the…

When mid-market to enterprise companies evaluate Shopify vs Magento for B2B, they’re defining their digital commerce trajectory for the next 5-10 years. This comparison examines Shopify vs Magento for B2B through what actually matters: ERP integration, total cost of ownership, B2B functionality, and scalability. Drawing on Atwix’s implementation experience with both platforms, we’ll show you…